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How to Write a Business Case Template

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❶More success stories All success stories Hide success stories. The problem statement This section is a straightforward articulation of the problem that the project is supposed to solve.

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Keep this section to about a paragraph. End your business case with a more descriptive summary of the benefits and successes that resulted. You can call this section of your template "End Results. How to Write a Business Case Template. Share Share on Facebook. A group of business colleagues meeting in a conference room, referring to a laptop computer. Get great tech advice delivered to your inbox.

Keep your family productive, connected, entertained, and safe. In most cases, you will be following the directions of a superior whose responsibility is to confirm compatibility between mission and the alternative solutions you provide. Determine who should write the business case. Typically, one or two people take on the duty of writing a business case. With just one or two writers, the tone and style of the business case will remain consistent.

The writer s should have knowledge and expertise regarding relevant business operations, and must be open to accepting input from other team members and business leaders. Write down the problem statement. This statement should provide a straightforward explanation of the identified business problem or issue, and discuss the business areas that the business case must address for successful implementation. For example, if the business problem is the need to generate additional lines of revenue the problem statement should begin with a statement that: Create a proposed solutions statement.

Express the projects and options proposed by the group as a solution to the business problem, goal or issue. Include what should be accomplished by implementing the proposed business case plan. Indicate what is needed to implement the solution or project, including items like a monetary budget and increased labor numbers.

Anything that is needed to complete this solution should be explained in the proposed solutions statement. Include information about meetings with surveyed departments and target audiences. Provide detailed timelines and time frames for successful project implementation and completion.

Provide ideal dates and worst-case scenarios for plan implementation, as well as a more general time frame for business case plan implementation and completion. Explain the potential consequences and losses that could result from the plan not being implemented.

Draft an executive summary. The executive summary is the first, and most important part of the business case. The executive summary will contain the major considerations that will be later discussed in more detail, including the timeline for business case implementation and completion, as well as the projected benefits and costs of business case implementation.

Edit your business case draft. After you have completed a first draft of your business case, your next step should be to carefully review your business case for any unnecessary language and grammatical errors.

Make sure your business case is formatted in a manner that is easy to ready and clearly displays each of the separate business case sections in underlined or bolded text.

Present your business case to the personnel who will be instrumental in implementing the business case plan. Get the agreement and feedback of those who will be responsible for implementation. Although, they are not usually the decision makers, the best way to ensure that your business case will be successful is by making sure that the personnel responsible for implementing the plan have the opportunity to review the business case and offer suggestions for changes and other feedback.

Present your business case to final authority. Your business case should be presented to the management professionals who are responsible for providing approval for new business strategies or plans.

Begin with the problem, issue or goal that your business case is addressing. A business case document is a formal, written argument intended to convince a decision maker to approve some kind of action.

A well-crafted business case explores all feasible approaches to a given problem and enables business owners to select the option that best serves the organization. This guide explains the format and content of a business case document and the processes involved in its creation.

Before you start writing your business case. Analysis of the situation. Before you present your business case. Before you start writing your business case Creating a business case document is actually the last of several stages that must be completed before you present it.

Throughout these stages, it may become apparent that the project is not currently feasible. Essentially, you have to determine the business case for developing your business case. The first stage of preparation involves a thorough analysis of the situation that led to the initiative for the project. These requirements might include time and human resources required and deadlines for return on investment ROI or for completion of the business case, project or project phases.

Next, you should identify all the sources of data that will be required to support the business case. These sources may include financial sources from within the company, case studies from similar projects, historical data, industry analysis and forecasts, demographic studies, and so on.

Based on all the inputs available, you should have an idea of how likely it is that the project will be approved. Use that determination to decide whether or not to go ahead and write the document. The executive summary The executive summary is a high-level view of the business case document. It explains, in a condensed form and plain language, the problem that the proposed project is intended to solve, the major considerations, the resources required to complete the project, the desired outcome, the predicted return on investment and a projection of when that ROI should be achieved.

Because some stakeholders may only read the executive summary, it's crucial to include any information that is essential to an informed decision. Like the abstract on an academic article, the executive summary is presented at the first but written after the rest of the document is completed.

The problem statement This section is a straightforward articulation of the problem that the project is supposed to solve. It identifies the area or areas where there are issues that need to be addressed, such as inefficiencies, missed opportunities, unacceptable market performance or unfavorable consumer response to a product or service.

Analysis of the situation This section describes the situation behind the problem in more detail and how the situation came about. Finally, it provides general projections about potential events if the current situation continues. The conclusion of the analysis should lead naturally to the next section. Solution options In this section, you identify potential solutions to the problem and describe them in sufficient detail for the reader to understand them.

If, for example, the solution proposed is the implementation of desktop virtualization , you would define the term and discuss the use of the technology within your industry. For most problems, there are multiple solutions possible and you should explore all solutions that are potentially the best option. Project description This section describes the project, including all the resources required for its implementation, the project budget and a timeline with measurable goals for all project milestones.


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Many people think that learning how to write a business case study involves incorporating jargon and corporate-speak into the writing. Fortunately, this isn’t true. In fact, writing a business case study requires you to keep your language simple rather than making it more complicated.

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Jun 23,  · A business case provides justification for a proposed business change or plan, and typically outlines the allocation of capital and resources required to implement the proposed business case%(46).

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The business case is developed during the early stages of a project; skipping or racing through the stages described in "How to Write a Business Case: 4 Steps to a Perfect Business Case Template" is a recipe for failure. A business case document is a formal, written argument intended to convince a decision maker to approve some kind of action. This guide explains what to include in a business case document, how to format it and how to make it compelling.

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The benefits of writing a business case as an analyst The primary purpose of a business case is to sell a viable solution for a clearly defined business problem or new product to the company that’s hired you. A case study analysis requires you to investigate a business problem, examine the alternative solutions, and propose the most effective solution using supporting evidence. To see an annotated sample of a Case Study Analysis, click here.